Attracting blog readers is a vital task. Excellent word usability attracts the audience which we require and the blog can be reputed with in no time. If you publish the blog without any pre determination and pre scheduling then nobody reads it, no sharing on Facebook, no comments, no tweets. If the writer is optimistic then the blog will be more improved. You need to attract the readers and to hold their attention. Writing less and styling your text should be the motto to attract the readers.
Patience less searchers
A survey conducted by jakob nelsons reports that 79% of web users scan rather than read. Some readers will lack patience they just scan .These readers will not have time to read the blog .In order to attract these readers you have to make your page or blog much more interesting. Suppose if the reader doesn’t get the information he requires or not satisfied with the content then he leaves the blog and searches for it somewhere. We have to make sure of the point that web is lean forward and participate. To engage your readers so that they lean into your content, interact with your information you have to follow certain steps
Make it short/snappy
We know the fact that most of readers scan web pages rather than reading them in detail. We have to work with this fact rather than fighting with it. If a topic is complex, you have to break that into a series of posts. Your reader will find it easy to digest the content if the content is short. It should be straight and short.
Paragraphs must be structured in the inverted pyramid style. This includes that conclusion must be first and then support the next instructions to be followed. This enables the readers to move from point to point and decide in which area they want to dive deeper.
Having Dual readership way
After using subheads, numbers, bulleted lists and extra formatting to highlight the key elements of the post read or have a glance over it. Look at the article at the reader point of view and make changes accordingly. Check whether the highlighted words will drag special attention of the user or not. Blogger must think in the reader point of view to get more fame.
After doing that, make use of the following techniques to make your content very popular and much more user friendly.
1. Enrich your content by sub headings
Most of the readers will not have time to thoroughly read the content. They just read the sub headings. Appropriate heading is important to getting the readers come to check you out. Make the sub headings simple and attractive. The sub headings must be informative also. The readers must be getting interested by seeing the subheads. If the headings are apt then it will get much fame. The whole story lies in the headlines only. Make sure that headlines are correctly opted.
2. Support line break
There are many simple ways to make your content more readable. By using simple introduction of lots of white space we can make the complex content into user friendly. Represent one idea per paragraph and keep them short with maximum of four-five sentences.
Paragraphs must be very precised.
3. Captions must be deep.
Recent reports have proved that image captions are more frequently are categorized as some of the most-visited copy on a blog or a page. Try to pair a perfect image with a “deep caption.”
Deep captions must be three to four sentences long. That’s long enough to drag your reader to dig in to your whole content of the article and by this it gains much publicity.
4. Make Use of bulleted lists
- These bulleted lists will drag the concentration of the users.
- These will create interest in the readers and they can’t resist.
- In order to present multiple points use bulleted lists as they are easily scan able.
- These will provide visual break to your reader from rest of your text.
5. Strategic formatting
Make emphasis to your web by highlighting or bolding important points or concepts. Your reader can be able to scan and pick the most vital information at a glance. Content which is to be highlighted must only be highlighted. Everything shouldn’t be highlighted.
6. The power of numbers
Numbers are effective way to both catch attention and keep reader stay in touch. The power of numbers is well known. Numbers mean much more than the words and can attract the readers with in no time.
7. Relevant links must be added
Internal links will make people read your best material any time. Based on links certain people will get attracted to the blog. Another advantage of internal links is that they reduce frustrations.
External links reveal that the blogger explored the topic and want to make fame the other experts. Good content make use of both to increase your user’s understanding and add name to them.